CERIUM IS A MEMBER OF LANTHANIDE GROUP OF ELEMENTS. IT HAS MANY INDUSTRIAL APPLICATIONS IN THE AREAS OF LIGHTING, METALLURGY, GLASS AND CERAMICS. DUE TO ITS USAGE IN MANY FIELDS OF HUMAN ENDEAVOR, THERE IS GROWING NEED TO STUDY THE ENVIRONMENTAL, MEDICAL AND BIOLOGICAL EFFECTS OF CERIUM. HENCE, THE AVAILABILITY OF RAPID, SENSITIVE AND SELECTIVE METHODS FOR CERIUM DETERMINATION IS OF IMPORTANCE [1]. AMONG DIFFERENT TECHNIQUES THAT ARE USED FOR MEASURING METAL CATIONS, POTENTIOMETRIC TECHNIQUE USING ION SELECTIVE ELECTRODES IS A SIMPLE, RAPID, INEXPENSIVE AND SELECTIVE METHOD [2, 3]. IN THIS PROJECT, A CERIUM (III) SELECTIVE ELECTRODE WAS PREPARED BY INCORPORATING DIBENZO-18-CROWN-6 AS A NEUTRAL IONOPHORE. THE BEST RESPONSE CHARACTERISTIC WAS OBTAINED USING THE COMPOSITION (W/W%) OF NITROBENZENE (AS PLASTICIZER): PVC: SODIUM TETRAPHENYLBORATE (AS AN ANION EXCLUDER): DIBENZO-18-CROWN-6 IN THE PERCENTAGE RATIO OF 63.0: 30.0: 2.0: 5.1. THE ELECTRODE EXHIBITS SIGNIFICANTLY ENHANCED RESPONSE TOWARD CERIUM IONS OVER A WIDE CONCENTRATION RANGE WITH A GOOD NERNSTIAN SLOPE. THE DETECTION LIMIT OF THE ELECTRODE WAS 9.7×10-7 M. THE EFFECTS OF THE PH AND POSSIBLE INTERFERING IONS WERE INVESTIGATED. THE PROPOSED ELECTRODE WAS SUITABLE FOR USE IN AQUEOUS SOLUTIONS IN A WIDE PH RANGE OF 1.0-10.0 AND REVEALED A GOOD SELECTIVITY TOWARDS CE3+ION OVER A WIDE RANGE OF METAL CATIONS. IN ADDITION, THIS ELECTRODE WAS SUCCESSFULLY USED FOR THE DETERMINATION OF CE3+ IN REAL SAMPLES.